WhatsApp-first contact center · US · Canada · EU · Africa
+212 763 764 899Client areaFR
whtapis.WhatsApp Business API
Analytics & supervision

WhatsApp, voice, SMS and telephony measured the same way.

Wallboards for the floor, historical reporting for the business, interaction-level data for your warehouse. A WhatsApp voice call, a PSTN call and a message thread are measured the same way, so reports reconcile.

Activate an account
How one conversation flowslive
Channels in
Analytics
Queues
Agents
WhatsApp
whtapis core
one set of definitions
identify · unifyroute · SLAclassify · AI
Where it lands
Queues
Agents
AI agents
CRM / ERP
Live and historicalwrite-back to CRM

Three audiences, three views

Live floor — Support, Casablanca + remote
refreshed every 5 seconds
Waiting
14
longest 00:42
In conversation
37
23 chat · 14 voice
Agents ready
23 / 31
5 wrap-up · 3 break
SLA today
92%
target 90%
Abandon
3.1%
−0.7 pts
Support · WhatsApp voice6 waiting · 00:42 longest
Support · WhatsApp chat8 waiting · 01:18 longest
Help desk · PSTN overflow0 waiting · rule active
Sales · outbound DID19 dialling
E-commerce · AI agent first31 handled, 4 escalated

Wallboards can be cast to a screen on the floor, opened per team, or filtered to a single queue for a team leader.

Interface sketch with illustrative figures. Real captures below.

Drop the live wallboard screenshot
Live wallboard — queues, agent states and SLA risk.
whtapis — analytics shot report
Historical reporting on the same definitions as the floor view.
Live supervision

Intervene while it still matters.

A supervisor should be able to act without leaving the wallboard: reassign a queue, pull an agent off wrap-up, join a call, take over a thread. Every intervention is logged.

Silent monitoring
Listen to a live call or read a live thread without the customer or agent knowing.
Whisper
Coach the agent mid-call, heard only by them.
Barge-in
Join the call as a third party, or take it over entirely.
Thread takeover
Step into a messaging conversation, with the hand-over visible in the history.
Queue intervention
Reprioritise, reassign or open an overflow queue while people are waiting.
Agent state control
Pull an agent off wrap-up, change their skills, or move them between queues.
Alerting
Threshold alerts on waiting time, abandon rate, SLA risk and sentiment, to screen or email.

Metric definitions

Published, not implied — including how messaging is handled where voice conventions do not translate.

Interaction
One inbound or outbound conversation on one channel. A thread that runs over days is one interaction per session window you configure.
Average handle time
Talk plus hold plus wrap-up for voice. For messaging, active handling time only — idle waiting for a customer reply is excluded.
SLA attainment
Share of interactions answered inside the target for their queue and priority, measured from arrival, not from assignment.
Abandon rate
Voice calls disconnected before answer. Messaging abandonment is reported separately as unanswered threads closed by timeout.
First contact resolution
No further contact from the same customer on the same topic inside the window you set, default seven days.
Containment
Conversations closed by an AI agent with no human turn and no reopen inside the FCR window.

Getting the data out

Scheduled reports
PDF or spreadsheet on a schedule, to a distribution list or an SFTP drop.
Interaction-level export
Every interaction with its metadata, dispositions and transcript references.
Warehouse streaming
Continuous load into BigQuery, Snowflake, Redshift or your own S3 bucket.
Webhooks
Real-time events on queue, agent state, interaction lifecycle and disposition.
BI connectors
Power BI and Tableau against a documented schema, not a scraped export.
On the floor

Supervision is a person watching, then acting.

Wallboards exist so a team lead can spot the queue that is slipping and move someone before the SLA breaks.

whtapis — person supervisor
A supervisor reading the live floor view.
Photo: coaching session between two people
A coaching session after a QA review.
Photo: operations manager reviewing reports
Monthly reporting with the operations lead.

Placeholder frames — drop your own photographs in. Each caption says what the shot should show.

The floor view

What a supervisor keeps open all day.

Queues, agent states, SLA risk and channel mix — with WhatsApp measured exactly like the phone lines.

app.whtapis.com/wallboard
whtapis
Inbox
Voice
Campaigns
Wallboard
Reports
Numbers
Team
Settings
JMJulie M.
Wallboard — all queueslive
WhatsApp chat9
WhatsApp voice4
SMS3
VoIP / DID3
Telephony1
Queueslive
SW Support · WhatsApp voice skills FR · EN — 6 waiting in SLA
SW Support · WhatsApp chat skills AR · FR — 8 waiting over SLA
SO Sales · outbound DID campaign Sept renew — 19 dialling in SLA
HD Help desk · overflow after-hours rule — 0 waiting idle
EO E-commerce · order status AI agent first — 31 handled AI agent
Channel mix · last 60 minutes
WhatsApp messages54%
WhatsApp voice24%
VoIP / DID14%
SMS8%
Floor status
SitesCasablanca · Paris · Toronto · remote
Longest wait00:42 in support AR
Interventions3 logged this hour

The floor view a supervisor keeps open all day. Every channel sits in the same queue model, so WhatsApp traffic is measured exactly like the phone lines.

Activate an accountTour the platform
Your accounts or ours

Bring your own, or we provide it.

Every connection can come from you or from us — and you can mix per country. Switch later without changing platforms.

Service
Bring your own
We provide it
WhatsApp Business Account
Connect your existing WABA and numbers
We create it under your Meta portfolio
SIP trunk
Point your carrier trunk at us, keep your rates
Our trunk, billed per minute
DID numbers
Keep your ranges, or port them in
Local numbers in most countries
SMS gateway
Plug in your gateway, sender IDs and rates
Our gateway, billed per message
PBX / telephony
Your PBX stays in place behind us
Cloud telephony, no hardware
CRM / ERP
Salesforce, HubSpot, Dynamics, SAP and more
Built-in customer record

Most customers mix: their own trunk in one country, our numbers in another.

Ask us for the report pack before you buy.

We will send the standard wallboard, report and export catalogue so your operations team can check it against what they run today.

Activate an accountTalk to sales
GDPRISO 27001 alignedData residency EU · US · AfricaWhatsApp Business Solution Provider